Early Stage Traction with an i-Lab Startup- Identifying the problem; product market research & scaling a service.
Startup wisdom says it's all about the first 100 users. Getting those early stage adopters is make or break. Given what we're all going through, it's more important than ever. iLab alum, Virginia Tiernan will share her experience of how she got traction for Ace Agency and strategies that can work for you too.
HAE Paid Members: Free
General Admission: $10
FEATURED GUEST
Virginia Tiernan
Tiernan started at Harvard College, where, during her second semester, she started her company, the Ace Agency. The company combines the roles of professional modeling and advertising agencies to help small-to-medium-sized businesses advertise products with professional models at reasonable prices.
“My goal is to democratize high-quality e-commerce content for fashion companies of all sizes. I have created content for 19 brands across the United States, several (of) which are based in Dallas,” Tiernan said.
Her company was selected as a fall 2019 and spring 2020 participant in the Harvard Venture incubation program at Harvard Innovation Lab, which includes startups from all Harvard graduate schools and the undergraduate college. It was a semi-finalist in the Harvard President’s Innovation Challenge.
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