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AI for Marketing Copywriting

Please note: Time is in ET.

Join us as we delve into the world of Artificial Intelligence (AI) for copywriting with Rhea Wessel, a leading expert in the field of thought-leadership writing.

The goal of this session is to explore how AI can help emerging thought leaders get their basic marketing copy written better and faster. Once done, experts can then focus on honing and articulating their unique ideas and messages in longer-form writing.

During this workshop, Rhea will lead experiments in using AI for marketing copywriting to:

  • Help improve the base marketing content that makes you findable.

Be sure to come with drafts or published versions of marketing materials for you business. You can see a list of types below.

RSVP

HarvardAE Members: $10

Non Members: $20

To make the most of this session, please bring the following :

1. Draft Marketing Materials: Bring a draft press release, founder bio, investor cover letter, website copy, or event invitation that you are working on. We’ll experiment on these during the webinar.

2. Access to ChatGPT: Be ready to access ChatGPT 3.5 (free) or ChatGPT 4.0 (paid), as it will enable you to fully engage in the practical exercises and discussions during the webinar.

About Rhea Wessel

Rhea is a writer and founder of The Institute for Thought Leadership. A former finance and tech journalist, she is now focused on training subject-matter experts to find and frame their best ideas. She helps experts ideate and write to share their knowledge with the world. As a journalist, she wrote for the Wall Street Journal, The New York Times and CFA Magazine. More recently in her work for companies, Rhea has written and edited thousands of stories about more than 30 industries. She has worked for companies such as Accenture, Kearney, Allianz Global Investors, BASF and Siemens. Rhea is a graduate of Columbia University. Her book, “Write Like a Thought Leader,” was published in 2022.

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Paid Membership is open to Harvard alumni, faculty, and staff. Student Membership is open to current Harvard students only. Affiliate Membership is a non-Harvard membership open to qualified entrepreneurs and investors.

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