Are You a Gender-Savvy Entrepreneur?
In This Episode:
In this episode our host, Denise Silber is joined by Françoise Bouyer, a Harvard Business School Amp alumna, a self-described gender-free entrepreneur, with expertise in the luxury industry and in HR. Together they discuss how gender inclusivity and understanding in the workplace has become crucial for the entrepreneur interested in building a richer sense of self, engaging a more fulfilled and successful team, and producing relevant goods and services for the customer of today
As CEO of BeThe1, an international consulting firm in human relations and recruitment of middle and senior managers, Françoise is an expert on all things diversity, equity, inclusion, and gender identity in the workplace. Françoise reminds us that the binary gender identity is a cultural convention, that sexual orientation and gender are distinct, and that a gender savvy leader will foster a richer company culture and brand following. With new generations becoming more engaged in the societal evolution regarding gender, value-driven, inclusive companies are being rewarded with more loyal customers. Tune in to find out how your business can join the global shift towards creating a more inclusive workplace and innovative products and services.
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A Glimpse of What You’ll Learn
How a gender-free experience can lead to new energy and a new perspective on work and society
How Gen Z’s value of mission and value-driven businesses is influencing companies to become more accepting
How the change in rhetoric around gender and freedom of expression is changing global consumption patterns
Why gender equity and inclusivity are now key to a successful company
How policy shifts in the US towards gender equity in top management are paving the way for gender inclusivity
Francoise’s advice for business leaders looking to build more accepting teams
RESOURCES MENTIONED IN THIS EPISODE
Françoise Bouyer, CEO of BeThe1
Françoise Bouyer is CEO of BeThe1, an international consulting firm in human relations and recruitment of middle and senior managers. She has two complementary expertise: extensive managerial experience in the fashion, luxury, beauty and retail industries with brands including Celine, Christian Lacroix, Nina Ricci, and as an HR consultant in recruitment, gender and gender identity, diversity, equity and inclusion. Freed from the binary feminine/masculine norm of gender identity, Françoise is engaged with the public and organizations to share her understanding of what gender is, and advocate for a more open and inclusive culture, attitude and behavior towards gender.” HBS AMP 156 (’99), Françoise Bouyer leads the HBS Club of France Career Commission, supporting HBS alumni with career advice.