In This Episode:
In a change of pace, host Denise Silber delves into her professional field, digital health, as she invites fellow Harvard alumna Dr. Ariel Dora Stern. Together they explore Dr. Stern's extensive and unique, research-based findings on what drives successful business models in healthtech. Dr. Stern combines her Harvard PhD, insights from her decade on the HBS faculty, and her prestigious position as Alexander von Humboldt Professor at Germany’s Hasso Plattner Institute to provide listeners with unparalleled expertise in the digital health business across the globe
Ariel Dora Stern provides case learnings from Proximie, a company using augmented and virtual reality to improve surgical procedure, and shares more broadly how startups can navigate the business challenges of healthcare. This episode brings valuable advice to entrepreneurs looking to scale their digital health solutions on both sides of the Atlantic.
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A Glimpse of What You’ll Learn
Practical advice for startups on proving ROI and securing partnerships in healthcare.
Which factors favor the adoption of new technologies?
Why “follow the money” is key in healthcare innovation.
How can entrepreneurs identify the right business models for digital health products?
Insights from the Proximie case: AR and VR are transforming surgery - what did Proximie do better?
What to know about expanding between US and Europe
How mental health is emerging as a key opportunity for digital therapeutics.
RESOURCES MENTIONED IN THIS EPISODE
After completing her PhD at Harvard and spending ten years on the faculty of Harvard Business School, Ariel Dora Stern is currently the Alexander von Humboldt Professor for Digital Health, Economics and Policy at Germany’s Hasso Plattner Institute. Ariel’s research focuses on innovation and technology management in health care. Formerly, she served as the Director for International Health Care Economics at the Health Innovation Hub, an independent think tank of the German Ministry of Health. She is a member of several academic and industry advisory boards and advises numerous health care startups.